About Us

Born To Be started on December 20, 2022, when two childhood friends decided to turn their passion for street culture into something real. What began as late-night talks and sketchbook dreams became a brand built for the bold. We’re all about raw energy, self-expression, and owning your story. No filters, no limits just pure style. Because you were Born To Be different.

Every collection we drop tells a story — from the grind to the glow-up. We mix comfort with attitude, blending street aesthetics with real-life inspiration. Born To Be isn’t just clothing; it’s a lifestyle, a mindset, and a community for the ones who move different and make their own rules.

Our Story

14 Feb, 2001

The day half of the idea saw the light

On this day half of the idea was brought to the world along sides with te oldest creator of the brand.

The day the other half saw the light

On this day after months of waiting the other half of the idea was brought to the world with the youngest creator of the brand.

02 May, 2001

14 Sep, 2004

The day born to be came together

This date marks the moment both sides of the idea were introduced and immediately became close.

The day it clicked

This date marks the start of the beginning of the brand when after months spent on brainstorming ideas about fashion in a small bedroom in between friends the final idea came to life and Born To Be was set to become the brand that it is now.

20 Dec, 2022

21 Gen, 2023

The first drop

After a month of preping the fist drop went life and after a week the fisrt sold out happened.

1 Million followers

More than a year later of it’s creation and three drops later the brands social media reached their first million marking the beginning of the Born To Be era.

19 Jun, 2023

9 Apr, 2024

Forbes Mention

This day marks one of the top moments of the brand when it was featured on Forbes magazine as one of the upcoming young busines to look out for.

The very first shop

After years of only selling online and some fun pop ups, the very first Born To Be shop saw the light in Barcelona.

25 oct, 2024

20 dec, 2024

The viral drop

On this day the brands most viral drop went life and got sold out in under 30 minuts marking a new record to be passed.

The opening of the second, third and fourth shops

After the success of the first physical shop three more were open in Madrid, London and Amsterdam. And a fifth one in Paris was coming.

09 March, 2025

Now

The future

Born To Be continues to grow and grow thanks to all the consumers, or how they call themselves, borners that support it and will continue until the Born To Be revolution conquers the streetwear world.

Meet the Team

We were Born To Be Us

Clàudia Morilla

Creator and CEO

Anna Ondé